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The Japanese love fish. The fish must be very fresh to please the Japanese palate. For several decades, the fish stock in Japanese waters was steadily decreasing. So, fishing boats had to go further out to sea to fish. Naturally, it took longer to bring the fish back. The fishermen had to use bigger fishing boats to store more fish in order to make the trips worthwhile. If the return trip took more than a few days, the fish would not be as fresh. So freezers were installed in the fishing boats to enable fishermen to freeze the fish at sea. But the Japanese consumers were picky; they could taste the difference between fresh fish and frozen fish. As a result the market price for frozen fish was lower than that for fresh fish. Fishing companies made less profit from selling frozen fish, and therefore they could not pay fishermen good prices for their catch. Instead of accepting the situation as it was, the fishermen thought of a way to solve the problem. They installed fish tanks in their boats so they could stall freshly-caught fish. To make their trips worthwhile, the fishermen stayed longer at sea to get as many fish as possible into the tanks before they went back to shore. The tanks were so full that there was little room for the fish to swim. So the fish stopped moving during the return trip. They were alive but dull and tired by the time they reached the markets. However the Japanese consumers could still taste the difference between fresh, lively fish and dull fish, resulting in the dull fish fetching a lower price than fresh, lively fish. Again, instead of surrendering to the negative situation, the Japanese fishing companies thought of another way to keep the fish fresh. They told the Japanese fishermen to put a small shark in each tank. The shark would eat a few fish whenever it was hungry. The other fish in the tank would swim hard to escape from the shark. So in the end, the fish would arrive at the markets fresh.
Ahad, 25 Mei 2008
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